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MessagePosté le: Ven 7 Juil - 10:04 (2017)    Sujet du message: Strategic Intelligence Knowledge And Competition Philippe Répondre en citant


Strategic Intelligence, Knowledge and Competition
by Philippe Baumard



->->->->DOWNLOAD BOOK Strategic Intelligence, Knowledge and Competition


This book is mainly intended as a reading compendium for the students of the School of Economic Warfare1, Paris, as a support for class discussion. Since its creation in 1997, the Economic Warfare School (Ecole de Guerre Economique) has been developing an academic curriculum based upon the assumptions that:

▪Non-market strategies, influence, information operations, economic intelligence are playing a central role in firm’s competitiveness and affluence globally. The founding leitmotiv of the creation of the School of economic warfare was to train executives and students to “decipher” apparent market logics as to prepare them for strategizing in the real world, with the tools of the real world.

▪Traditional marketing and strategic analysis tools were insufficient to prevail in such market conditions. Hence, the School of economic warfare provides students with a balanced curriculum including geopolitical analysis, information and intelligence management, cybersecurity, negotiation, and organizational and strategic analysis.

This compendium is a synthesis of some founding concepts behind the emergence of contemporary economic intelligence. Many of these early conceptions, in particular in the comparison of national intelligence cultures, have evolved. The rise of globalization has weakened many of the cultural characteristics, and most of the economic practices that we discussed in the mid-1990s. Some observations anticipated current crises: the shit from an information warfare to a knowledge warfare, the central role of sensemaking (and its manipulation) in state destabilization, the use of cognitive warfare for strategic dominance, in business, state affairs and politics.






Strategic Intelligence, Knowledge and Competition Philippe Baumard
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